This role is responsible for shaping how Tarabut is perceived both externally and internally. Beyond managing communications, this role builds and amplifies Tarabut’s brand presence, ensuring Tarabut becomes a well‑known, trusted, and respected financial technology brand in Saudi Arabia and across the GCC.

You will own how Tarabut shows up in the market: the story we tell, the credibility we build, and the reputation we reinforce across all audiences; regulators, partners, ecosystem leaders, media, and our own internal teams.

This is a communications‑led marketing role focused on brand, narrative, ecosystem visibility, and reputation building.

Brand Leadership & Positioning

• Build and strengthen Tarabut’s brand identity across KSA and the wider region.
  
• Ensure Tarabut becomes a recognisable and respected brand within the fintech ecosystem.
  
• Shape how Tarabut is perceived internally and externally — ensuring consistency, confidence, and clarity.
  
• Own Tarabut’s brand voice, messaging, and visual identity across all markets.
  
• Align brand and narrative with Saudi Vision 2030 and relevant regional fintech priorities.
  

PR, Communications & Narrative

• Lead and manage Tarabut’s PR and communications strategy across all GCC markets.
  
• Develop clear, credible narratives that simplify complex fintech and regulatory topics.
  
• Drive media engagement, press releases, ecosystem announcements, and thought‑leadership content.
  
• Support senior leadership with speeches, panel preparation, opinion pieces, and public positioning.
  

Social Media & Content

• Own and grow Tarabut’s LinkedIn presence as the primary external communications channel.
  
• Build a strong, consistent content calendar that highlights key milestones, partnerships, products, and people.
  
• Transform internal updates into strategic brand‑building stories.
  
• Ensure all content is impactful, relevant, and credibility‑enhancing
  

Ecosystem, Events & Partnerships

• Build Tarabut’s visibility across the fintech ecosystem in KSA and the GCC (Fintech Saudi, LEAP, conferences, forums).
  
• Support events, strategic partnerships, and ecosystem engagement activities.
  
• Coordinate joint announcements and communications with partners.
  

Agency & Stakeholder Management

• Manage relationships with PR, media, and creative agencies.
  
• Collaborate closely with Product, Commercial, Compliance, Leadership, and People teams.
  
• Act as a trusted advisor to senior leaders on reputation, communications, and brand strategy
  

Requirements

• 5–8+ years’ experience in PR, communications, or brand marketing, ideally within fintech, financial services, or B2B technology.
  
• Demonstrated success shaping external communications and brand presence across GCC markets.
  
• Excellent writing, storytelling, and executive‑level messaging skills.
  
• Deep understanding of the Saudi market and regional business context.
  
• Fluency in Arabic and English (written and spoken).
  
• Comfortable working hands‑on in a lean, fast‑moving environment.
  

This role is open to Saudi and GCC nationals only.

Bonus Points

• Experience working with regulators, banks, or financial institutions.
  
• Existing media or ecosystem relationships in KSA or the wider GCC.
  
• Experience supporting leadership thought‑leadership and public positioning.
  

Benefits

• High strategic visibility: You directly shape how Tarabut is perceived across KSA and the GCC, influencing regulators, partners, ecosystem leaders, media, and internal teams.
  
• Brand ownership & creative freedom: Full autonomy to drive brand voice, narrative, and visual identity across markets; you set the standard for how the company shows up.
  
• Massive regional impact: Your work contributes to brand credibility aligned with Saudi Vision 2030 and the wider fintech ecosystem, with direct influence on the company’s reputation and traction.
  
• High‑growth environment: Contribute to a rapidly scaling fintech operating across the GCC, with the opportunity to build new playbooks, processes, and ecosystem presence from the ground up.